A TWO-DAY PERSUASION TRANSFORMATION
The Sell It Great PresenTraining Tour. Coming to LA, 4/23-24
A two-day offsite where you can make new friends, meet globally-renowned creative speakers, and learn the entirety of the Sell It Great system.
This isn't a lecture series, you'll pressure-test the program as you learn it. giving you the experience and tools to apply these learnings through the rest of your career.
Image Credit: Mischief @ No Fixed Address
IF I HAD A KITCHEN SINK, IT’D BE IN HERE TOO.
The PresenTraining Tour is designed to be a two-day immersion encapsulating everything in the Sell It Great system.
How to get clients to engage with you, even over Teams.
How to build a deck that’s perfect for presenting and emailing to the client afterwards.
How to defend an idea without being defensive
The four questions every successful pitch answers.
Keeping cool even if they hate the ideas?
Learn all that, plus how to master your voice, read your client’s mind, and conquer nerves.
It’ll only take two days to completely change the rest of your career.
And, just in case you get sick of me, I’ve invited a world-class creative speaker to come say “Hi,” as well. (More on that below)
Image Credit: HAVAS Chicago
Image Credit: The Motoring Club LA
PROFESSIONALLY SPEAKING, I LIKE TO GET PERSONAL
This isn’t just a series of talks. Because that’s boring. And also really easy to forget when you go back to your day job.
Each session includes exercises that let you practice what’s being preached, in real time. Applied to your own clients, your own presentation style, and your own preferences.
So you won’t just learn about the parts of your voice, you’ll practice your pitch, pacing, and projection in real time.
I won’t just tell you the four questions every successful presentation answers, you’ll use them to write a compelling pitch in 8 sentences or less.
And we won’t stop at talking about the theory of handling objections. You’ll actually handle an objection or two. Like a boss.
So you get to pressure test, kick the tires, and any other car-themed analogy you can think of right in each session. Which happens to be super appropriate, since we’re gonna be at The Motoring Club in LA. Along with cars.
PRESENTRAINING TOUR ‘26 GUEST SPEAKER
Will Hall is the former CCO of RAIN Agency. He’s spoken on the Adobe MAX main stage multiple times, pitched the Prince of Abu Dhabi (that’s a real sentence), and changed the course of Alibaba with a single 8.5x11 sheet of paper.
Will is also a judge on the TV shows New York by Design, and Hotels by Design, and the host of the Adobe-sponsored Fail Hard podcast.
He’s also my former Art Director. I know. Way to bury the lede, Ben.
He’s gonna come talk to us. And get drinks afterwards.
PRESENTRAINING TOUR LA SCHEDULE
Subject to change. Also subject to consistency. We’ll just have to see.
Image Credit: Invisible North
WHAT, YOU NEED MORE?OK THEN.
Two days is a good start, but it’s just a start. So everyone who attends goes home with a suite of tools and resources to continue growing their persuasive skills:
A copy of Stop Reading Slides
A copy of the Perfect Pitch Planner
Lifetime access to my C.R.A.P. (Comprehensive Resources for Agency Presenters) masterclass.
Stickers that- get this- look really cool but also serve as helpful reminders of the concepts we’ve covered.
Event exclusives other folks literally won’t be able to buy. Unless you flip ‘em on ebay or something, I guess.
Altogether, that’s another $600 of value.
PRESENTRAINING TOUR ‘26 APR 23-24
The same lessons I’ve shared with agencies like Mischief, Droga5, 72andSunny, Havas Chicago, and countless others.
Exercises to practice what I’m preaching, and how to apply it to your situation.
A signed copy of Stop Reading Slides
Lifetime access to my C.R.A.P. masterclass
Guest speaker Will Hall drops his own presentation knowledge.
Held at The Motoring Club LA, amongst cars that are much cooler than anything I’ll ever drive.
Coffee, lunches, and Thursday Happy Hour all included.
Ever been to The Motoring Club? We’re gonna be.
YOU IN?
I know, I know. Best practice is to put some really powerful plea here.
But come on. We’re all ad experts. We know how this works.
So I’m not gonna insult you.
I’ve already told you there’s only 30 seats. I’ve shared that you’re getting basically everything I offer in two days. I even shamelessly name-dropped in the image captions.
So let’s not kid ourselves. But, for convenience’s sake, here’s the buttons.